AABV – Smart Glasses // Web Commercial

A web commercial for AABV, a Chinese brand of smart glasses for a younger crowd. The frames have audio built in and take photos and video, so the film shows them in everyday city life: driving, running, basketball, kayaking and painting in the park.

We handled it from start to finish: the creative concept, storyboards, pre-production, casting, art department, locations, wardrobe, the shoot on the Sony Burano in 2025, and all post-production. The campaign photos are on our photography page.